Unsuccessful Hellweg Spring Advertising Campaign Pitch

Hello there!

Today I want to share some pictures and videos that were shot end of October for a campaign pitch up in Mannheim.

Hellweg is a big German home pro market chain in the middle and east of Germany and in Austria.
They were trying to find a concept for their new Spring campaign for 2019.
This is were I got into the mix.
I drove up to Mannheim one Sunday evening and spent the next day in a studio at Hockenheim.
The concept was to give Spring a face and body.

After about 3 hours of make-up we could finally shoot.

Regarding everything, it was a very pleasant experience.
The pictures that I can share are from this pitch, but don’t represent the final quality that would have been if the project would have been bought.

The dedicated Project page can be found under the following link:

Hellweg Campaign Pitch 2018

Here on the right is a small video of the make-up process.

Enjoy!

3 hours of Make-up condensed into 1 minute of footage. In reverse. :)